About me
I'm Antonio Rosa, a brand and product designer based in Mantova, Italy. I design real brands for real needs.
I believe brands exist to solve real problems, because every project comes with a brief, a goal, a deadline, and a client who built the business and invests in it. My job is to listen, bring clarity to personal tastes and tricky references, and turn all of it into an identity that works in the real world, while still leaving room for a brand to develop a life of its own.
I have more than 20 years of experience in graphic design, with advanced knowledge of brand strategy, brand identity, and team management. I consider myself a forever student, always eager to embrace new challenges. My path also includes programming, I started out building websites in Flash, then moved on to CSS and JavaScript, and later earned a second bachelor's degree in Computer Science. This mix of design and code lets me follow an idea from the first sketch to the finished product.
Antonio R. Rosa
My hobby: photography.
I love photographing people being themselves, walking around, talking, laughing, or simply enjoying the moment. I’m drawn to the little things that happen naturally, when people aren’t thinking about the camera. There’s something special about capturing these unplanned moments. They tell real stories, reveal genuine emotions, and often turn the simplest scenes into beautiful photographs.

Some of my photos
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Background
Education, experience and achievements.
Education
MBA in Branding
2023-2025
Postgraduate Degree in Design
2020-2023
Bachelor in Computer Science
2020-2024
B.A. in Advertising and Brand Communications
2002-2006
Experience
Creative Partner
Fratz Studio, 2021–present
Co-Founder/Creative Director
Fratelli Criativa, 2012–2021
Art Director
Olhares Agency, 2009–2012
My Journey
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Skills
The hand behind the craft.
Brand design
Visual identities and brand systems that give a business a clear voice.
Design systems
Consistent component libraries that are easy to maintain.
UI/UX
Wireframes, prototypes and flows based on real behavior.
Website & E-commerce
Responsive websites and online stores designed to engage and convert, from structure to launch.
Collaboration
Working closely with developers and PMs to get designs into production.






